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Gepubliceerd op zondag 8 oktober 2006
RB 117
De weergave van dit artikel is misschien niet optimaal, omdat deze is overgenomen uit onze oudere databank.

Internationale Reclame Code

“This is the eighth revision of the ICC International Code of Advertising Practice, which was first issued in 1937. The new consolidated Code extends the scope from advertising to marketing communications and brings together guidelines for a range of marketing practices from advertising on the Internet and via SMS to the do's and don'ts of communicating with children.”

Lees hier meer (International Chamber of Commerce).